Lake Tahoe

History

Robert and Lois Braddock

Bob Braddock was born in Oregon in 1914 and grew up there, graduating from the University of Oregon's Lundquist Business School in 1937. He was an athletic scholar who represented the university in basketball and football. Much later he was to become a respected trustee of that university.

Shortly after the outbreak of World War II he was commissioned in the United States Navy and served in the Pacific until the end of hostilities in 1945. Following his discharge he became a partner in Braddock, Logan and Valley, thus beginning a long and successful career developing property and building homes in the San Francisco Bay area.

He never forgot his modest beginnings and the people in his life that assisted him and provided the moral and spiritual inspiration that enabled him in his significant achievements. Towards the end of his life he began to plan a way to thank those people and to do this he, and his wife of more than fifty years Lois, created the Robert C. and Lois Braddock Charitable Foundation.

Following his death in 1995 the Foundation was formally established with Lois Braddock as President and his children, Cherie Keemar and Robert C. Braddock Jr. as Directors.

One of the earliest of the Foundation's activities was the establishment of the BEST Program (Braddock Educational Success Team) at the University of Oregon. This program provides tutoring and mentoring to any student in need. It has since been successfully extended to the Embry Riddle Aeronautical University in Dayton Beach, FL, where it has been targeted towards helping scholar athletes who bear the double burden of academic achievement as well as their representation of the university in the athletic arena.

Robert C. Braddock was described by his family and those who knew him as a man who achieved greatness without ever forgetting his humble beginnings. The Braddock Foundation is dedicated to helping people with special needs, to rewarding those efforts, which deserve support, and to protecting the environment that gave this athlete, sportsman and outdoorsman so much joy.

Lois Braddock has spearheaded the effort to provide encouragement and support to the elderly and infirmed, especially in the community in which she has lived since 1947. Although well into her eighties she plays an active part in the affairs of the Braddock Foundation and her spirited interest in her community is an inspiration to all those who work with her.